Seagrams

The Seagram's Seven Crowns of Sports Collection mirrors are a series of collectible mirrors that were produced as part of a promotional campaign by Seagram's, a well-known Canadian distillery company, in the late 1970s and early 1980s.
These mirrors were part of a broader marketing strategy to associate the Seagram's Seven Crown brand of blended whiskey with popular sports and American culture.

Key Features: Themes: The mirrors featured a wide range of sports themes, including football, baseball, basketball, hockey, and horse racing, among others. Each mirror depicted iconic moments, teams, or symbols related to these sports.

Design: The mirrors were designed with vibrant and detailed artwork. The imagery typically included famous athletes, logos of sports teams, or notable events. The Seagram's Seven Crown logo was prominently featured, often along with the name of the specific sport.

Size and Materials: These mirrors varied in size, but they were generally large, often measuring around 15x20 inches or larger. They were framed in wood or metal, giving them a sturdy and classic appearance.

Collectibility: The mirrors have become popular collector's items, especially among sports memorabilia enthusiasts. The value of these mirrors can vary widely depending on the condition, rarity, and specific sport or event depicted. Mirrors featuring more iconic teams or moments tend to be more sought after.

Cultural Significance: During the time they were released, these mirrors were often given away in bars, liquor stores, or as promotional items. They became a common sight in sports bars and man caves, serving as both decorative pieces and symbols of fandom. Today, Seagram's Seven Crowns of Sports Collection mirrors are considered vintage collectibles and are often traded among collectors. They represent a unique blend of sports history and marketing from a bygone era.

(Courtesy of CHAT GPT)



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